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Waitrose withdraws ‘essential’ range after finding poor people in stores
UK supermarket chain Waitrose has withdrawn its popular ‘essential’ range after discovering that the cut-price products had led to a number of poor people shopping there. The discount brand, launched...
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Samaritans criticised for cold-calling campaign
Following a huge number of complaints to Ofcom, the national charity Samaritans has been criticized for embarking upon a cold calling campaign across the UK. Enraged customers have complained of being...
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Taliban launch comeback tour with huge bang
Just when you thought it was safe to go back in the water, or in this case ‘a bicameral national legislature, comprising of two chambers’, it turns out it’s not. Like a blast from the past, or at least...
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Indian bullock cart driver to invest in ‘brand equity’
Bharat Maheshwari, a bullock cart driver from the slums of Mumbai, has announced plans to build up his brand recognition in order to win market share. This will form the centrepiece of his second...
View ArticleKleenex admits ‘Mansize tissues’ never were as big as a man
A spokesperson for Kimberley-Clark, the manufacturers of Kleenex Mansize tissues, has denied that the company was giving in to ‘a consistent increase of complaints on gender concerns’ about the name of...
View ArticleDulux marketing team ‘still giggling’ over One Coat product name
The ‘ironic’ naming of Dulux’s One Coat range of paint is the ‘stuff of legend’, according to a company whistleblower. ‘Honestly, ten years on and we still dine out on it. I can’t believe what was said...
View ArticleWoman persuaded by survey data within TV advert
A Daventry woman has been totally persuaded to buy a product by the on screen survey data included as a footnote in an advert, it has emerged. Sarah Jones was watching a L’Oreal shampoo advert during...
View ArticleChoice of best vaccine may come down to flavour
With rival vaccines competing to combat COVID-19, consumers may be forced to choose between more trivial factors; like shiny packaging or does it come with a bendable straw. Now that they all claim to...
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